"Media literacy is the process of accessing, analyzing, evaluating and creating message in a wide variety of media modes,genres and froms" (Wikipedia). It uses critical thinking skills on every media based product. It helps us to ask question about where, what and why is the media been produced.
It is important for FCM students to have media literacy skill because we are the creator of the media based products. We need to know the purpose of creating a new media products and how to catch the attention of the audience. Using media literacy, we will be able to produce a good media based product as we know the skill to analyse it. We can bring out our messages clearly to the audience. Moreover, we can also be aware of the greatness of misusing the media.
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